Gentlebrand has collaborated with Sidel in order to provide support to OLYMPUS in their latter's project to redesign the 1L ORANGE JUICE PET BOTTLE.
Successful Collaboration Between Gentlebrand and Sidel for OLYMPUS' New PET Juice Packaging Project.
We are pleased to announce the successful collaboration between Gentlebrand and Sidel in supporting OLYMPUS with their project to redesign a new 1L orange Juice PET bottle. This packaging project represents an optimal combination of aesthetic appeal and practical utility, made possible through the partnership with Sidel, who provided prototyping, molds, and adaptation parts.
OLYMPUS, a third-generation family-owned company with a dominant position in Greece's dairy products industry and a robust international presence in 47 countries, selected Gentlebrand and Sidel for this ambitious project. The objective was to develop a new juice bottle that would enhance both the visual appeal and the convenience factor, offering consumers a pleasing surprise in the form of the new design.
Carmen Rus, Gentlebrand's Sales Director, highlighted that the optimal symbiotic approach between Gentlebrand and Sidel resulted in a fruitful collaboration, enabling the client to establish a novel means of differentiation and enhance the product's distinctiveness within its category.
This partnership exemplifies the potential of collaboration and innovation in developing exceptional solutions. We are proud to have been part of this and look forward to more successful projects in the future.
