Owing to our long relationship with Nestlé, Gentlebrand upgraded Mineré, their leading mineral water in Thailand, refreshing its packaging visually and structurally, and elevating the brand overall. The goal was to better reflect pure, precious minerals and their 27,000-year journey through the Earth’s layers. Breathtaking waterfalls in the lush rainforests where Mineré flows created the core of the label and bottle concept, which evokes the image of a plunge into the crystalline purity of this naturally alkaline mineral water while supporting the lightweighted bottle’s stability. The project also involved label bottle and prototyping, testing for technical compliance, and a strict collaboration with PET Engineering Technical Department for the supply of 30 moulds.